Description

Californian city of Beverly Hills presents its three official fragrances created in collaboration with Swiss perfumers – Must Have, Rodeo Drive and Iconic. Beverly Hills symbolizes the center of luxury and easy breezy life, so these perfumes are made to reflect the fabulous lives of Beverly Hills women; Must Have depicts a sunny day, Rodeo Dr. is all about the red carpet and Iconic captures the essences of playful and sensual nights in the city. All three compositions are made of ingredients that are native to this city (California wild rose, California cedar, California peony …).

Rodeo Drive is for satisfied and elegant women, totally inspired by the color of red: red carpet, red evening dress, red flowers, red wine, red lipstick … Sensual, rich and sophisticated, the compositions opens with bergamot blossom, juicy mandarin and hibiscus, leading to the heart of gardenia, red Californian peony and luxurious jasmine petals. The base is smooth and creamy with notes of Californian oak, musk and patchouli.

Bottle design is signed by the architect of the city’s cultural center, Zoltan Pali. The concentration is EDP
Rodeo Drive was launched in 2010.