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shema5610 – :
I like this but I think I would like it more on my husband. It definitely veers toward the masculine, though with a pretty light touch. To me, the woodsiness of it prevails over the other notes. The cumin doesn’t create an armpit smell to my nose, but if it did, it’s a very nice armpit! I don’t smell is as much as I do the cardamom and Angelica. I agree with cedriceccentric that the vetiver dominates at first, then the spices come through. Very nice! But probably not for me to wear myself. I have a feeling it would be irresistible on my man, though!
beethatly – :
Below review is mine, but by some reason has appeared as a Guest one. Not that is very important, but just wanted to mention it. Also, I wanted to say that the fragrance has a very long lasting power. Applied in the morning and 8pm its presence was still there.
саша1234 – :
Thank you to Cloudburst2000, your explanation is very much appreciated. I adore Jo Malone, and highly regard and respect her as a perfumer. Her perfumes are something special and very beautiful.
osipenkost – :
Well said Terimwal. Jo Malone is a wonderful perfumier. She has an excellent nose, and the scents that she creates are wonderful and easily layered.
Jo Malone lost her sense of smell when she endured chemotherapy for breast cancer. She had a difficult time, and was stopped from creating any new perfumes until 2011.
I do love Jo Malone, but the fragrances created by the team from Estee Lauder are not as timeless. Im sure that Jo Loves will go from strength to strength. Well done Jo x
iojJHBvgvBHNMm – :
How come all the reviews are either positive or neutral, yet the majority of people voted dislike? Is it a mistake?
tys983Negeltzex – :
I quite liked this for a vetiver scent. It’s nice but not sure it is worth $150 as I have found a couple equally nice vetiver scents for less. But this is definitely worth a sniff especially if you are a fan of vetiver fragrances.
And to sherapop, it would be nice if you knew what you were talking about before spouting off at the mouth. Jo Malone (the woman) has not owned the Jo Malone fragrance company since 1999 when it was sold to Estee Lauder. She worked for them until 2006, but left the company when she did not like the direction Estee Lauder was taking the company. She could not compete with them for five years per her contract so she was out of the fragrance industry until 2011. When her time was up, she created Jo Loves. She could no longer call it Jo Malone because Estee Lauder now owns that company name. I think the fragrances in Jo Loves are more similar to earlier Jo Malone fragrances (which happen to be my favorites) when Jo Malone (the woman) was still creating their fragrances. The new company has NOTHING to do with Jo Malone not liking her earlier creations. She just doesn’t own her earlier fragrances anymore because she doesn’t own the company. The new company was simply created because Jo Malone still enjoys creating fragrances and she had to start a new company to make that happen. You might want to do your homework next time so you don’t sound so uninformed.
WHITE5555 – :
I didn’t think I would like this one, but it surprised me. Vetiver is often perceived as masculine, and this definitely has a masculine vibe on its own. There is a peppery, spicy aspect to this scent, which softens after a couple of hours. The second time I wore it, I layered it under a soft rose scent, and the combination was magically wearable. I do think this is unisex and great for layering.
dvy877JeomiWogkig – :
In answer to sherapop below, the Jo Malone line was sold to Estee Lauder in 2006. I can’t say for certain in this case, but usually when a name brand is sold, the original creator signs some sort of non-competition agreement for a period of time. I would guess that that period of time for Jo Malone was five year, since she started Jo Loves in 2011. This does not mean that she dislikes her previous creations, but that she is still interested in creating fragrances. Because of the sale, she can no longer call her company Jo Malone, hence Jo Loves.
I have sampled 10 of the fragrances from Jo Loves. Pink Vetiver is not one of my favorites. I find it too masculine for my tastes, as is Green Orange & Coriander. Some of the others, however, are very special (see A Shot of Thai Lime Over Mango).
bio-shock – :
Soft, subtle and delicious. Jo truly captures complex simplicity better than anyone. I adore this fragrance.
valer-firso – :
The initial spray has a bright scent of fresh pepper and wood. It’s definitely a unisex scent that would work for a woman or man who loves more of a spicy woody musk smell.
After the punch of the pink pepper hits you, the cardamom, nutmeg and cumin warm up the scent. Think of the scent of a hot steak on a wood-fired grill. I can also vaguely catch little whiffs of the berries, but on me the pepper and vetiver dominate.
It finally settles down to a softer amber wood scent that is easily wearable.
I can see this being a good daily wear scent, but it feels more masculine initially than I would want to wear.
Sceseeslada – :
What is it with these, for lack of a better phrase, Franchise Flankers? All of these perfume houses seem now to be creating not just flankers but franchises of themselves under thinly veiled pseudonyms and behind façades of independent houses. XerJoff has Sospiro. Histoires des Parfums now has Scents of Departure. Pierre Guillaume seems to have a dozen houses. Today’s example: Jo Loves, an offshoot of Jo Malone.
It would be one thing if there were a totally earthshatteringly new approach and aesthetic. I don’t see that happening in any of the aforementioned cases, and certainly not here. In fact, the first thing I said upon spritzing on PINK VETIVER was “Smells like Jo Malone”. Then I saw it there in the perfume profile: the perfumer is Jo Malone.
Are we to infer that Jo Malone does not love the perfumes in her first eponymous house line up? Honestly, I don’t get it. My next guess was that maybe these new Jo Loves launches are actually eaux de parfum rather than body mist strength eau de cologne sold in eau de parfum-sized bottles for eau de parfum prices. But no, the packaging gives no such indication, identifying the strength only as that of “a fragrance”. The second ingredient after alcohol is water, so it looks like we’re in cologne territory all over again. As the final proof: the longevity is as poor as I’ve come to expect from the Jo Malone colognes. I just don’t get it. What’s the point? Why is PINK VETIVER not just a member of the regular Jo Malone line up? It fits right in, if you ask me. And I’m so glad that you did!
PINK VETIVER features prominently, and simply, vetiver and pink pepper. To my nose this is a very linear creation, and a pleasant eau de cologne-type fragrance. It will perhaps by now be to state the obvious, but I am not a huge fan of Jo Malone. Yes, the fragrances always smell natural and pleasant, but the longevity is some sort of bad joke–at least on my skin. Worse even than the worst of the L’Artisan Parfumeur line-up, and that is really saying something, given the asking price on the Jo Malone colognes. I repeat: colognes.
I am of the considered opinion that colognes are supposed to be splashed all over the place in hot weather. How long would a Jo Malone 1 ounce bottle of cologne therefore last me? Oh, about one afternoon in mid-July!
All of this carping aside, I am sure that those who love Jo Malone will also love Jo Loves. So you can all join in on a massive “We Love Jo Loves” love fest!
This is a perfectly fine vetiver scent.
IBNNIL – :
I just received very graciously a scented “mouillette” from Jo Loves in London. As it has been sprayed a day or so ago, the top notes have evaporated, so I can’t review those. What is left on paper is how the scent would smell after a few hours.
This Pink Vetiver is a fresh, yet somewhat smokey. Actually at first all I could smell was this smokey vetiver note, but the further it developed the further the heart of cold spices took over. There is some cumin, but don’t fear the notorious armpit smell 🙂 as it is very subtle. It’s really the cardamom and the angelica that dominate. Though not listed I also detect some sort of driftwood/bois flotté effect and definitively musk. This brings to my mind an image of a woodland after the rain. Falsely wild, actually very well manicured.
Cold spices, wet wood and musk are some elements I typically associated with Jean Claude Ellena’s work. Being in Angelique Sous La Pluie, Bvlgari pour Homme or Déclaration. So I could be wrong of course but I think Jo, like many of us, must be a great fan.
Pink Vetiver has a simple name, yet as a scent it is quite sophisticated. It metamorphoses from one thing into another and plays with effects. All this while keeping with Jo’s clear- straightforward – easy to wear aesthetic she established with Jo Malone (the brand) and now with Jo Loves. Well done!