Description

L1, the first scent Collection from Collezione automobili Lamborghini

L is the concept perfume from Automobili Lamborghini set to receive its world premiere at the Geneva Motor Show.

The historic marque from Sant’Agata Bolognese in Italy has created a scent that’s both bold and exclusive in character.

L has been developed from dedication and passion, by a creative team of master perfumers from Intertrade Group, leaders in the creation and strategic positioning of perfumes.

L is a fragrance to satisfy those looking to choose a jewel of expression and aesthetics.

A choice expressed in every detail, from the olfactory experience to the packaging.

L interprets completely the world of Lamborghini with the same force as the “supercar”, combining rare and unique ingredients to perfectly express the brand. A fragrance that has to impart excitement and intense emotion. L is for a man with a cosmopolitan lifestyle, who loves performance and professional and personal challenges, who loves to travel, and who seeks out essential and exclusive luxury.

L is to be presented in four fragrances: L1, L2, L3, L4.

L1 is the first fragrance presented in a limited edition of 999 examples, to mark the world launch of the Huracán LP 610-4 at Geneva. The other three fragrances are set to be launched in October this year.

L1 blends the power of rare ingredients to create a fragrance with lasting and deep notes: a complex, unique and highly intriguing mix.

L1 provokes sensory images: the strength of leather, the adrenaline of pepper, the desire of musk, the determination of tobacco, with a twist of slightly arrogant vetiver.

The packaging, created entirely by hand in Italy, is itself a synthesis of mechanics and design. Lightness, performance and elegance styled in aluminium, Alcantara® and leather. A carrying bag in Alcantara®, inspired by a car tool pouch, holds the precious aluminium tube, brushed by hand, formed in one piece and masterfully covered in black leather. Two glass 25 ml refills hold the precious extrait de parfum. L1 was launched in 2014.