Description

Love, The Key to Life is the inspiration of Linda Gerlach, founder and owner of the New York-based company, The Gerlach Group, Inc. She established her fragrance house after a successful, 25-year career that had its beginnings in an international commodities trading house. A move to Wall Street brought her to a major securities firm, after which she founded an international executive search firm, focusing on business and finance.

Gerlach earned a master’s degree in International Affairs from Columbia University and a master’s degree in Business Administration from Thunderbird School of Global Management in Arizona. She has also studied at New York’s Art Students League, the School of Visual Arts, the Fashion Institute of Technology, The National Academy of Design School of Fine Arts and the International Center of Photography.

An accomplished photographer, Gerlach’s work has been shown, since 2002, in 17 exhibitions. Further, several of her images are included in the permanent collection of the Museum of The City of New York.

Gerlach brings her business acumen and immersion in the arts to the world of fragrance. “I have always been attracted to everything that fragrance represents, and in my heart, this is what I always longed to do. I think every woman – wherever she is, whatever she does and whatever her age, is somehow, in some way, looking for the true key to life, which is ever and always love. And that is the inspiration, the vision and the concept behind my new fragrance.”

Love, The Key to Life is an aromatic and tactile interpretation of the Ankh – the ancient symbol of eternal existence known as the ‘key of life.’ Intrigued by the Ankh’s powerful legacy, Gerlach combined it with the most powerful emotion – love – creating a modern-day icon by replacing the ‘o’ in love with the top loop of the Ankh’s elongated key shape. The fragrance mirrors the symbol’s strong, enigmatic presence with a potent fragrance blend as exhilarating as love at first sight and as deeply revealing as all-embracing passion.

“In Love, The Key to Life I have created a modern classic,” Gerlach says. “An eau de parfum with a concentration of 26.3% essential oils, this is a rich and elegant, memorable fragrance that lingers, yet never overwhelms; one that’s universal in its appeal and yet completely individual to the woman who wears it. It is truly the realization of my dreams.”

Inspired by the Ankh, the ancient symbol of eternal existence known as the “key of life,” this alluring new fragrance promises that love is the key to a beautiful, sensual and everlasting life. The fragrance artfully establishes the connection between love and this ancient yet modern symbol playing on the captivating past of Egypt with the wit of Bohemian chic.

“Love is universal,” says creator Linda Gerlach who found the inspiration for her fragrance as she journeyed down the Nile. “That timeless concept became intensely clear to me as I stood beneath the Temples in the Egyptian sun. I decided then and there that I wanted to create a fragrance that like love was powerful and without boundaries, passionate and romantic yet sometimes fragile, ancient and modern all at once.” Subtle, sensuous and alluring as Cleopatra yet spiked with Boho Chic, the scent gently unfolds with enticing mystery. Love, The Key To Life is as exhilarating as a trip down the Nile and as enduring as true passion.

The Eau de Parfum makes a euphoric journey evoking each phase of love. The seduction begins with brilliant top notes – a fresh, sparkling blend of Italian bergamot, black currant absolute and pink peppercorns. The passionate heart of the fragrance blossoms into a complex floral bouquet of rose centifolia, orange flower, and jasmine interlaced with ylang ylang. The allure lingers with a romantic simmering, seductive blend of white ambers, patchouli, sandalwood and musk notes. Radiating the warmth of the sun and opulence of the Eygptian court, Love, The Key To Life captivates with warmth and sensuality, becoming a fragrance that remains truly memorable.

Evoking the Ankh’s elegant shape, the bottle is artistically rendered in fluted glass, with sweeping forms unfolding and rising to form this classic symbol. The sculpted form is delightfully tactile, resting easily in the hand. The elegance of Egypt is reinforced again in the gleaming black lacquer box that opens to reveal the luxurious fragrance that holds the key to life.

Love, The Key To Life is created by Linda Gerlach, founder and owner of the New York-based company, The Gerlach Group, Inc. Eau de Parfum 1.7 fl. oz./50 ml, 26.3% essential oils, Natural Spray. Perfumer: Clement Gavarry. Love The Key to Life was launched in 2008.