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loko – :
Why Armani? Why have you discontinued wonderful fragrances like this and City Glam? This fragrance is so soft and nice! 10/10. I had a sample of it that got lost along with several others when I moved. I wish I could buy a bottle at an affordable price, but I’m holding my breath for that.
MakarS – :
Citrus,calm,clean,soft acid.elegant.weak performance but very good parfum. 7/10.
_Goblin_ – :
I know peoples skin reacts differently in terms of sillage etc. but this does nothing for me at all in terms of projection. I managed to pick up a new 100ml bottle recently.. and I hadn’t smelt or owned it for like 15 years. The scent has a lot of potential but never really gets there because it just feels like it’s holding back. I don’t understand why Armani, or any other brand, would release a fragrance where you have to struggle so much just to actually smell it!
I’ve not yet put this on for the day as it seems a waste. By the time I drive to work etc. it would have no doubt already dried out and left me.
VALEN – :
Guys, i cant select that scent what i want in the reminds me field, but if you want to smell this super scent again, check Max Gordon Coming UP White 😉
timoxa25 – :
Exactly the same as Wendal, I went to a Dsquared shop right after I saw the comment but, although I can say that it reminded me a bit of White, RMW is not what made me love White it is way too woody.
White’s force is its milky side, smelling very natural.
Anyone ever found a substitute? I’m getting desperate about it…
Rushin8 – :
Bought DSquared Rocky Mountain Wood on the recommendation of the below commenter because my bottle of this lovely scent is getting quite low. They’re absolutely nothing alike. Emporio White is best summed up as a “soft and creamy citrus” and DSquared RMW is more “outdoor woodsy.” Not that DSquared is horrible; it’s just something I wouldn’t buy, otherwise.
tramper11 – :
DSquared He Wood Rocky Mountain Wood, smells very similar to Emporio Armani White for Him. I hadn’t smelled EA White for 10+ years and as soon as I sprayed RMW today, I was instantly reminded of EA White. What a pleasent surprise. If you are looking for a replacement, definitely give RMW a try. It does still have its on uniqueness to it but nonetheless its pretty close.
roninddr – :
This is one of the most pleasant discontinued fragrances ever. Fresh and clean and one of the best Armani fragrances I will no take the effort to get a new bottle because after so many years you buy a bottle of alcohol and not a fragrance.
zinowiew.mitya – :
My boyfriend thought this was the female version and gave it to me as a present. Actually it was a lucky mistake! To my nose the scent is very unisex and cozy. It opens whith comforting chamomile, bergamot and juicy citruses. The longevity is poor though, but I love to splash this onto myself after a shower. The fact that this is а male fragrance is not going to stop me bathing into this perfume when the summer comes!
nxs118JeomiWogkig – :
I cant understand why they stopped the producing. TO me, it was the best fragrance all the time/ever :S Maybe im a white fanatic…I’ve tried so many others (guerlain,cavalli, ck etc) but the white still the best. Anyone knows a similiar edt like this ea white?
Maura24 – :
fresh,herbal and sweet.good for all year.day and night.vote 6.not a super scent!!!
kolya.tchub – :
I had this, 10 years ago. Would love to smell it once again! Unfortunately it has been discontinued and the few shops that have this sell it at outrageous prices.
BAHbKA_ – :
this turned out to be disgusting. don’t buy, don’t believe those positive reviews. Maybe this scent good for girls not for men, honestly
marcpetrov – :
Exquisito. No pude hallarlo mas… ideal en verano, blanco como una bruma livianisimo, clarisimo, agua fresca… realmente mi estilo…
ethindiniff – :
The magic is : you can be touched by something very simple, even if you are a demanding amateur.
This one is a white floral, fresh, simple, cosy in the summer heat. It has this rare feature of not being too strong if you spray more than usual. Better, it can be sprayed and immediately pleasurable even when the top notes are still opening. Most of the florals for men are a bit exploding for a few minutes before becoming really enjoyable. Emporio White is ready instantly !
Unfortunately this has been discontinued and become very hard to find, due to the massive number of new ones always coming. In a way, this frag must be considered as a one shot or a summer variation that last one year or two… Despite the fact that it is not a flanker of Emporio for Him but a totally different fragrance.
Lasting : Good
Lots of compliments
оборотень – :
The “day” version of Armani Code, very fresh and sexy scent. Armani did it again 😀
razor_troy – :
heavenly…
XETAG – :
This perfume smells very clean and very pleasant.
Actually the name “white” has everything to do with this smell.
I’m a fan of all Armani perfumes, and this is no exception.
Very good.
Arventur4242 – :
While I wouldn’t buy it, I have to admit that the smell representes the title of the fragrance precisely!
That alone, shows a lot for the nose behind it.
SAFBMW – :
May I point out that there is absolutely no difference between Armani Red and White, Emporio Armani White For Him, it was done to help aid for Africa, it is the same but in a different package!
Fifi – :
One of the best smells in 2001-2004 time.
Discontinued – why? No idea.
White (Red) version from 2007 MUCH worse, but better than nothing is now RARE – why? No idea.
If you can get it, buy it!!!
Very light, summer frag.
9/10
gette555 – :
I adore this scent! I don’t know which ingredient makes me fond of it but it is similar to L’eau bleue d’Issey Fraiche which I also adore!
This is a very, very, very good powdery citrus scent for summer. I’m not sure how long lasting it is because I always sniff my arm when I put it on and my nose gets tired 😉
Ps: this is extremely nice! A magical aroma. I don’t know what it is that catches me from the beginning ’till the end but this scent is irresistible for me. I wish it was not so rare and expensive! I want a wider audience to enjoy this phenomenal fragrance! 😉
Pa69 – :
A magical moment each time I wear it!
Every time I sniff it it fills my mind with the images of Lisbon in spring!
leftside2008 – :
Emporio Armani White He, is very similar to the female version, only slightly more woodsy in the drydown.
This fragrance successfully recreates a crisp, clean and refreshed feeling. The scent is quite light and ‘breezy’, making it suitable for younger men or even a young boy just starting out in the fragrance world.
White actually could be worn well by women. Some may actually prefer this fragrance over White She, because of the interestingly mild spicy notes in the heart of this scent.
Overall, this isn’t a fragrance that has been designed to turn heads, rather it is casual and friendly, and in some ways subtly sexy.
DeadMoroz – :
A much nicer scent than AdG. It is more casual, very aromatic-fruity and indeed natural smelling. I like it. Maybe the only Armani cologne that has impressed me a little.
bnw767Unlogrere – :
Aromatic!
Energetic and manly.
A harmony between practicality, artistry and mass production.
Made for young people who feel themselves the the citizens of the world.
vovan310774 – :
a great choice for summer. the longevity should be improved though.
hbm577intitytek – :
Wonderful, crisp and clean!